
OFFICE HOURS
real time strategic guidance
& tactical support
whose expertise can help you today?
where we come from
Where we come from
Aaron Millhiser
Founder, Double ADM Creative Consulting. Co-Founder, The Perfect / Former J. Crew Head of Design (mens and crewcuts).
Brand Vision • Creative Direction • Design Services • Growth Strategy • Merchandising • Styling
Partnerships
Styling
ALLISON HENRY AVER
Principal + Creative Director of The Letter A Branding Agency
Former CD of ANN INC, CD of Kate Spade SATURDAY, Art at Director Vogue
Brand Elevation • Brand Messaging • Brand Strategy • Building Brand Personality, Purpose + POV • Creative Direction • Naming • Visual Identity
AMBER WILLIAMS
Global Beauty Strategist + Luxury Beauty Executive
Former VP of Brand Strategy at Front Row (previously School House)
Beauty Brand Building • Brand + Product Positioning • Consumer Insights • Cultural Brand Relevance • Customer Targeting • Emerging + Luxury Beauty • Sephora Strategy • Voice + Messaging Development
APRIL UCHITEL
CEO & Founder of THE BOARD, Former CEO of Violet Grey and VP of Global Sales & Strategy for Diane Von Furstenberg
CEO Services • Brand Strategy • Retail • Partnerships
Christine Morrison
Seasoned writer, editor, & brand builder with expertise in fashion, beauty, & wellness.
Beauty • Brand Positioning • Brand Strategy • Consumer Insights • Creative Ideation • Fashion • Wellness
Claire Keys Pytlik
Freelance copywriter, creative leader, brand voice consultant, helping exceptional brands & business leaders find & use their voices—for good and for growth.
Brand Positioning • Communication Strategy • Copywriting • Editorial • Executive Presence • Ghostwriting • Messaging Strategy • Speaking • Thought Leadership • Tone of Voice
Evan Fox
Founder & Creative Director at Work.Shop | Former Design Leader at Crocs, Levi's/Dockers, Kit & Ace, & Gap
Apparel & Footwear Design • Brand Positioning • Collaboration Development • Color & Trend Direction • Commercial Impact • Consumer-Driven Design • Line Plan Architecture • Product Strategy • Whitespace Identification • Bringing Visionary Concepts To Market
Jamie Rosen
Founder of Office of the Surface
Beauty + Wellness Innovation • Brand Positioning & Persona • Brand Value • Campaign & Content Strategy • Consumer Behavior • Fashion & Beauty Industries • Future Trend Analysis • Translating Technology
Jeannie Houchins
Global communications strategist & master storyteller with a passion for crafting narratives that break through the noise and shape culture.
Brand Positioning & Narrative Development • Executive Visibility & Thought Leadership Strategy • Global Campaign Planning & Creative Briefing • Cultural Intelligence In Global Brand Strategy • Crisis Communications & Reputation Management • Comms Org Design & Business Development • Strategic Communications Leadership • Food, Beverage, Wellness, Beauty & Lifestyle Brand Storytelling • Communication During Major Brand Shifts • Brand Strategy For Founders & Leaders
Jenifer Desofi
I believe the key to a thriving business lies in a framework that seamlessly blends creative vision with strategic execution.
BVP & Brand Ethos • Creating & Repositioning Brands • Global Team Structure & Management Strategy • Iconic & Global Brand Management • Management & Coaching • Market Segmentation Strategies • Product + Brand Strategy • Product Creation & Innovation • Professional Development • Retail Strategy
Jo McKinney
Visionary leader at the forefront of transforming the future of work through generative AI & the agentic future.
Advertising • Agentic Insight • Business Ecosystem • Design & Implementation • Generative AI Strategy • Human Insight • Marketing
Jordan Nasser
Brand & marketing strategist with over 20 years of experience turning ideas into growth & brands into movements.
Brand & Marketing Strategy • Content & Storytelling • Ecommerce Growth & Optimization • Leadership & Digital Transformation • Social Media & Digital Marketing • Tech & Retail Innovation
Julia Labaton
Advises beauty, wellness & lifestyle brands on how to build strong reputations & connect with their audiences through 360-communications strategies across various media channels.
Beauty Industry • Brand Positioning & Storytelling • Brand Strategy • Communications Strategy • Influencer Marketing • Public Relations • Social Media
Justin Herber
Award-winning Brand Architect & creative leader who helps brands connect emotionally & win commercially.
Fractional CMO/CBO • Brand Narrative • Purpose & Positioning • Whitespace Strategy • Clarity & Differentiation • Brand Architecture • Challenger Strategy • Mission Activation
KELLY ATTERTON
Beauty Curator for Covet by Christos, Contributor at Air Mail Look, Co-Founder of RilE, Founding Member of I am a voter.
Beauty • Brand Positioning and Strategy • Branded Content Creation • Event Activation + Production • Partnerships • Product Development • Product Relations • Verbal Identity
Kirsten Ludwig
Founder @ In Good Co. Former CCO @ SET (acquired by wpp)/ Creative Leader @ Ralph Lauren, Anthropologie & American Eagle Outfitters
Advice On Team Dynamics • Best Practices For Retail Strategy • Creative Strategies For Wellness & Fashion Brands • Guidance On Creative Leadership • How To Build Brand Positioning • Launching & Rebranding Startups • Tips For Scaling Global Brands
LANE TIMIAN
Founder of Brandtuition Consultancy, Chief Brand and Marketing Officer of Sideout Sport
Brand & Product Launch + Commercialization • Brand Management + Development • Brand Strategy & Positioning • Digital & Performance Marketing • eCommerce + Connecting The Consumer Journey • Global Marketing Strategy • Go-To-Market Strategy + Deployment • Licensing • Multi-Brand/Portfolio Management • P&L Ownership + General Management
Lauren Rodolitz
Experienced founder & team leader with a demonstrated history in beauty, health & wellness industries for over 20 years.
Creating Philanthropic Platforms Aligned With Brand's Ethos • Impact-Based • Partnerships For Brands + Charities • Maximizing Agency Efficiencies • Maximizing Partnerships • NSF Certifications • PR + Marketing Agency • RFP Processes & Onboarding • Studies With Universities • Top-Level Communications Strategy
Lilly Minkove
Customer Insights GURU & Fractional Chief Strategy Officer / Former Coach, LVMH, McKinsey
Brand & Corporate Transformation Strategy • International Expansion with Retail & Franchise Focus • Segmentation to Guide Brand Growth • Strategic Customer Insights
Lucie Kim
Multidimensional creative director & storyteller with a proven ability to lead creative strategy & concept development for brand campaigns & experiences.
Brand & Creative Strategy • Brand Messaging • Brand Positioning • Branding • Creative Direction • Storytelling • Visual Identity
How it works
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Find
Explore and connect with our industry experts, seasoned brand builders, & trusted advisors.
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schedule
Choose a time that fits your schedule.
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Connect
SHARE CONTEXT, ASK QUESTIONS, LEAN IN, AND GET ANSWERS.
unsure who to book?
Let us make a personalized suggestion.
Scheduling Policies
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PRE-APPOINTMENT DETAILS
Prior to your Advisory Session please complete the NEW CLIENT INTAKE form. This form will be provided to you at the time of booking.
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CANCELLATION POLICY
You can reschedule calls 24 hours before the session.
For any cancellations, or rescheduled within 24 hours of the session, we do charge a 50% fee to compensate the expert for the last minute change.
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Payment
50% Payment is collected at checkout when scheduling your Advisory Session.
Questions? Reach out at Officehours@theboard.community
FAQ
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Office Hours are you direct connection to industry shapers. Browse our available Advisors, schedule a 1:1 session with them, show up and ask your questions, receive thoughtful insight.
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30 minute and 60 minute sessions are available. You can select the session that works best for you when you schedule.
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Yes! You can book time with the same (or different) Advisors as you need and based on their availability.
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You can reschedule your session at least 24 hours before your call. For any cancellations, or reschedules within 24 hours of the session, we do charge a 50% fee to compensate the expert for the last minute change. Please email us and we can help.
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If your advisor is available to extend the session, additional time can be added in 15-minute increments.
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When you schedule your session you will be asked a few questions and provided the opportunity to upload pertinent documents + share social links. All projects are different and THE BOARD has you covered where ever your project leads.
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Of course! Please email us and we would be happy to help.