Claire Keys Pytlik

Copy Lead, Brand Voice CONSULTANT
Former michael kors, lpk, vsa

I'm a freelance copywriter, creative leader, brand voice consultant, helping exceptional brands & business leaders find & use their voices — for good and for growth.

An agency veteran with 17 years of experience in shops big & small, I've crafted voice & copy for brands across B2B & B2C, as well as for agency marketing engines. I’ve held roles including Creative Director (Copy) and Head of Content & Comms, & am now a proud member of THE BOARD, an exclusive network of fractional, top-tier experts.

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The best part of my job? Language will take you everywhere — I’ve romanced malt liquors and penthouse suites, crafted quotes for Vogue & Forbes, launched 360 campaigns for iconic CPGs, shaped go-to-market agency positionings and named the notes of luxury fragrances.

My sweet spots are brand positioning, brand voice, editorial strategy, copywriting and content creation. I'd be thrilled to connect and learn more about your challenge.

SCHEduLE 30-60 MINUTES TO DISCUSS

• Brand Positioning
• Communication Strategy
• Copywriting
• Editorial
• Executive Presence
• Ghostwriting
• Messaging Strategy
• Speaking
• Thought Leadership
• Tone of Voice

How it works

[01]

find

Explore and connect with our industry experts, seasoned brand builders, & trusted advisors.

[02]

schedule

Choose a time that fits your schedule.

[03]

connect

SHARE CONTEXT, ASK QUESTIONS, LEAN IN, AND GET ANSWERS.

FAQ

• How do office hours work?

  Office Hours are you direct connection to industry shapers. Browse our available Advisors, schedule a 1:1 session with them, show up and ask your questions, receive thoughtful insight.

• How long are the sessions?

  30 minute and 60 minute sessions are available. You can select the session that works best for you when you schedule.

• Can I book more time?

  Yes! You can book time with the same (or different) Advisors as you need and based on their availability.

• What if I have to cancel or reschedule?

  You can reschedule your session at least 24 hours before your call. For any cancellations, or reschedules within 24 hours of the session, we do charge a 50% fee to compensate the expert for the last minute change. Please email us and we can help.

• What if our time runs over?

  If your advisor is available to extend the session, additional time can be added in 15-minute increments.

• Is 60 minutes really enough time to help me?

  When you schedule your session you will be asked a few questions and provided the opportunity to upload pertinent documents + share social links. All projects are different and THE BOARD has you covered where ever your project leads.

• I am having trouble finding the right expert, can you advise me?

  Of course! Please email us and we would be happy to help.