Molly McDermott Walsh

Head of Strategy, NORTH AMERICA at UPRATED / FOrmer pantone, farrow & Ball, lvmh / Certified executive coach

With nearly 20 years in luxury, design, and lifestyle marketing, I specialize in moving brands past outdated playbooks and into clear, modern, high-impact growth. I’ve led brand transformations for Farrow & Ball, PANTONE, and Hudson Valley Lighting Group alongside work with startups, manufacturers, and mission-driven organizations, delivering everything from 7-figure partnerships to DTC breakthroughs to globally recognized creative collaborations.

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After years in-house, I spent the last 4+ years as a brand strategist and fractional CMO, working with early-stage companies, heritage brands, nonprofits, and teams that needed help getting out of their own way. I’ve seen how fractured and inefficient marketing has become. That’s why joining an agency like Uprated—one that operates like a true partner, with strategy and execution under one roof—felt like the right move.

Today, I serve as Head of Strategy, North America at Uprated—a UK-born agency now expanding stateside—where we help brands align, grow, and deliver with purpose. We act like operators, not order-takers. And we flex to fit what clients actually need, from full-service support to collaborative experts who understand what it really takes to get things done. We work with companies who want bold direction, not busywork—brands with good bones and bigger ambitions.

SCHEduLE 30-60 MINUTES TO DISCUSS

• Brand positioning
• Brand Strategy
• Content strategy
• Org design
• team Building
• Business Systems
• International Business expansion
• marketing strategy
• csr

How it works

[01]

find

Explore and connect with our industry experts, seasoned brand builders, & trusted advisors.

[02]

schedule

Choose a time that fits your schedule.

[03]

connect

SHARE CONTEXT, ASK QUESTIONS, LEAN IN, AND GET ANSWERS.

FAQ

• How do office hours work?

  Office Hours are you direct connection to industry shapers. Browse our available Advisors, schedule a 1:1 session with them, show up and ask your questions, receive thoughtful insight.

• How long are the sessions?

  30 minute and 60 minute sessions are available. You can select the session that works best for you when you schedule.

• Can I book more time?

  Yes! You can book time with the same (or different) Advisors as you need and based on their availability.

• What if I have to cancel or reschedule?

  You can reschedule your session at least 24 hours before your call. For any cancellations, or reschedules within 24 hours of the session, we do charge a 50% fee to compensate the expert for the last minute change. Please email us and we can help.

• What if our time runs over?

  If your advisor is available to extend the session, additional time can be added in 15-minute increments.

• Is 60 minutes really enough time to help me?

  When you schedule your session you will be asked a few questions and provided the opportunity to upload pertinent documents + share social links. All projects are different and THE BOARD has you covered where ever your project leads.

• I am having trouble finding the right expert, can you advise me?

  Of course! Please email us and we would be happy to help.