Lucie Kim

Principal & Chief Creative Director at MyORB
Professor at the NewSchool/ Former Wieden & Kennedy

I am a multidimensional creative director & storyteller with a proven ability to lead creative strategy and concept development for brand campaigns and experiences.

My intuitive skill of uncovering the heart of a matter result in an elevated brand presence & a memorable customer journey.

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My agency & entrepreneurial experience span across brand identity development, social & digital media, integrated marketing, experiential, web, photo and video, & print design development.

I am a passionate problem solver & strategic thinker with an intellectual curiosity who understands how to shape & drive a project from concept to execution while fostering a collaborative team environment.

As a mentor & coach, I champion motivation & diversity while cultivating growth opportunities. As a conceptual creative, I apply a distinct point of view engaging relevant stakeholders along the pitch & project process.

SCHEduLE 30-60 MINUTES TO DISCUSS

• Brand & Creative Strategy
• Brand Messaging
• Brand Positioning
• Branding
• Creative Direction
• Storytelling
• Visual Identity

How it works

[01]

find

Explore and connect with our industry experts, seasoned brand builders, & trusted advisors.

[02]

schedule

Choose a time that fits your schedule.

[03]

connect

SHARE CONTEXT, ASK QUESTIONS, LEAN IN, AND GET ANSWERS.

FAQ

• How do office hours work?

  Office Hours are you direct connection to industry shapers. Browse our available Advisors, schedule a 1:1 session with them, show up and ask your questions, receive thoughtful insight.

• How long are the sessions?

  30 minute and 60 minute sessions are available. You can select the session that works best for you when you schedule.

• Can I book more time?

  Yes! You can book time with the same (or different) Advisors as you need and based on their availability.

• What if I have to cancel or reschedule?

  You can reschedule your session at least 24 hours before your call. For any cancellations, or reschedules within 24 hours of the session, we do charge a 50% fee to compensate the expert for the last minute change. Please email us and we can help.

• What if our time runs over?

  If your advisor is available to extend the session, additional time can be added in 15-minute increments.

• Is 60 minutes really enough time to help me?

  When you schedule your session you will be asked a few questions and provided the opportunity to upload pertinent documents + share social links. All projects are different and THE BOARD has you covered where ever your project leads.

• I am having trouble finding the right expert, can you advise me?

  Of course! Please email us and we would be happy to help.